Your Guide to Custom

Decoration

Quality Branding done right

Build Your Brand Identity

We want to make sure you’re satisfied with the decoration on your Shop PK purchase, so we’ve put together a decoration guide to walk you through the intricacies of customizing apparel and accessories.

Embroidery

Needle & Thread

The embroidery processes uses a needle and thread to put your logo on a shirt, hat, bag, or jacket. Embroiderers use DST (Data Stitch Tajima) files to program your logo into the embroidery machines. Embroidery is precise, professional, and long-lasting, making it an attractive decoration method for your logo.

File Types and Sizing

We will accept any file type for embroidery artwork, but prefer .JPG, .PDF, and .EPS, in the highest resolution possible. We also accept DST files that are the proper size for the piece you want to embroider- for example, if you want a 3” x 3” embroidered logo, you will need artwork that is 3” x 3”.

Production Proofs

Once we recieve your artwork, we will produce a sew-out to send to you for approval before your job goes to production.

Color Options

PMS Thread
Matching

When you provide your company’s PMS Colors, we will match the embroidery thread as close as possible.

Tone On
Tone

Tone on tone embroidery refers to pairing different tones of a color from the shirt to the thread. On a light shirt, the embroidery thread will be one shade darker; on a dark shirt, the embroidery thread will be one shade lighter.

Color On
Color

Color on color embroidery matches the thread color to the color of the shirt.

Color
Cordinate

Choose thread colors that coordinates with the color of the shirt, but may not be company-specific colors or the same color as the shirt itself. Single color refers to using just one color thread; color coordinate may use your logo in multiple colors but not necessarily your standard colors.

ARTWORK FEES AND SETUP CHARGES

Your order includes free embroidery digitization for your first logo. Your second logo per order is subject to a $75 setup fee. You will not pay this fee again if you place another order with the same logo in the same size.

We charge $5 per logo, per piece for embroidery. A surcharge may apply for logos larger than 10,000 stitches.

DESIGN GUIDE

Shirts, Jackets, and Pullovers:
On Shop PK, you can embroider tops in two standard locations: on the chest and on the sleeve. For additional locations, please submit a custom request

Chest & Sleeve
Locations

For custom embroidered tops, a standard chest or sleeve logo is about 2-3 inches, and will take less than the included 10,000 stitches to embroider. These numbers hold true for typical logos, and may vary based on the logo itself.

Personalizations

We are happy to include personalizations on your order for an additional fee of $7/piece. Please make sure you include properly spelled names matched with the correct sizes when you submit your order.

Bags

The maximum embroidery size for bags depends on the type of bag itself. Please contact PK should you have any questions.

Hats

For custom hats, a standard logo is about 3” and will take less than 10,000 stitches to embroider. For bags, the size and location of the embroidery will depend on the specific bag. Please contact PK should you have any questions

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